Businessman Standing in front of white clouds in a blue sky, representing cloud services

Why Your Business Needs Cloud Services

Working “in the Cloud.” We’ve all heard of it, and many are currently using Cloud services now. But why? What’s the benefit to keeping your data in an offsite location?  Actually, there are several benefits to conducting business in the Cloud as opposed to keeping data on “local” drives. Let’s take a quick look at a few.

Keep Your Data Safer

One of your traveling salespeople calls you in a panic: they explain they were seated at their gate in the airport, working on a file on their laptop, and after putting it down for a moment ­– it vanished.

If your employee was keeping all their data stored locally on their hard drive, suddenly, all their accumulated business data ­– your company data ­– is now at risk for data breach. Chances are, the thief only has to find a way to get past the login screen, and the data is theirs.

However, if they were working in the Cloud, no company data would be kept on the local hard drive. Any attempt to access the Cloud data would be just as difficult to break into on the stolen laptop as it would be on any device. Your data is secure, and the thief is left with trying to hock the laptop for pennies on the dollar.

Work from Anywhere

As mentioned in the above scenario, by utilizing Cloud services, your data is accessible anywhere – on any connected device. If you’re in a different building, in a different city, even in a different state, so long as you can connect to the Internet, you can log into your Cloud network and work.

Gone are the days of your data being held hostage by your own office. No more late night trips to work to access a file you need for the morning. Simply log into your network –­ no matter where you may be – and get right to work. Even if a member of your team is having one of those “feeling too bad to get up and go to work, but feeling well enough to get a little work done” days, they can plant themselves in front of their home computer and contribute.

When you and your team can work from anywhere, your productivity has only one way to go: up.

Scales with Company Growth

Every business owner hopes and dreams for the day their company hits that “next level:” orders are coming in, people are super busy, the team is growing – it’s a beautiful thing.

. . . unless your technology can’t keep up. If you’re in a growth period, the last thing you want to encounter is a work stoppage simply because you’ve run out of data storage. When you operate in the Cloud, that problem does not exist. When your storage limit nears, you have the opportunity to simply add more storage as needed, then keep working seamlessly. No waiting for new servers to be installed or added. And if you ever find you’re paying for too much storage, you can easily scale back down as needed until the point when, or if, you need to scale up again.

Certus is Your New York/New Jersey Cloud Services Specialist

As our client, our business does not succeed unless your business succeeds. We feel a direct responsibility to ensure your company experiences no hardships due to its technology. When you’re ready for 100% IT satisfaction, give us a call. We’ll be more than happy to help you with Cloud services or whatever IT needs you may have.

About The Author

Evan BerkEvan Berk is Managing Partner at Certus Technologies, an IT Managed and Cloud Services firm that specializes in helping clients dramatically improve their business productivity.

Evan is passionate about simplifying and demystifying complex Information Technology systems and believes that the best IT systems should make our lives easier and more productive, both in the workplace and at home. He can be contacted at or at 973-944-5000.

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